ONBOARDING FLOW — PROTOTYPE
dumb on purpose · placeholder copy
NuMarket is the growth engine behind the real economy

Capital now from customers,
for the long haul.

Go live to get capital from your customers — and create better customers while you do it.

Tell us about you

Your Instagram or website is enough — we'll learn the rest.

Building your page

We'll look at your Instagram and website to learn who you are — your photos, your voice, your people — and build your NuMarket page from it.

Found your photos
Picked up your brand
from your site
Learned your voice
warmneighborlyproud of the craft
Built your page
ready to see
While we build — how the money works

Capital now

Your customers put in money today. You receive the capital right away — no debt, no equity given up.

Why customers love it

They get 20% more back in credits to spend with you, in person. They become Regulars.

What it costs

Our fee is 12% of what you raise. No repayment schedule. (Placeholder framing.)

The schedule

Credits release over months, not all at once — visits spread out and your window keeps working.

Here's your page

This is what your future Regulars will see. You can tweak anything later.

The Mushroom Shop

Somerville, MA
"We've been growing mushrooms for our neighborhood for eight years. Becoming part of how we grow next starts here."

Quick check, then you're listed

Three questions — takes ten seconds.

You have a physical space customers can visit

You have customers today

You sell something they can come in and enjoy

You qualify.

Create your account and your page goes on the map.

You're on the map

The Mushroom Shop is now listed on NuMarket. Next: the path to going live.

The Mushroom Shop — Listed

Going live, in plain language

What we make for you, how credits work, and the one thing we'll need signed.

Your post

"Eight years of growing for this neighborhood. Now you can be part of what's next — come see us."

Your email

One short note to your list: what's happening, why it matters, one button. We write it in your voice.

Your text

"The Mushroom Shop: our window is open. Tap to be part of it." Short texts like this are our best performer.

How credits work

Customers put in money and get 20% more back in credits to spend with you — in person, at your counter. That's the point: it brings them through the door, again and again.

What it costs

Our fee is 12% of what you raise. No debt, no equity, no repayment schedule. (Placeholder framing — final wording with the team.)

When the money lands

You receive capital right after your window. Credits release to customers on a schedule, so visits spread out over months — not one crowded weekend.

What stays private

No public fundraising goal, and your total is never public. Customers who join become your Regulars and Members — that status is what they see.

✍️
One real signature before you go live. You can keep moving — pick your timeline, book your call — and sign along the way. Going live waits until it's signed.

Will you be ready to accept credits in the next 2 months?

Ready means: your team knows it's coming and customers can spend credits at your counter.

Your go-live date

Thursday, June 18

We set it a week out so there's room for your expert call. You don't have to manage the date — we do.

Listed
today
Go live
Jun 18
Your window
30 days

No stress

You stay on the map

Your listing stays live and your page keeps working. We'll check in as the timing gets better — and when you're ready, you pick this up right here.

Book your expert call

Thirty minutes with your person. We walk through your materials, your timeline, and exactly what to do — then we take you live.

Don't book? No stress — we'll nudge you and shift your go-live date so the call always comes first.

The Mushroom Shop's dashboard

Generating your materials

Your materials

Your pageLive preview
Go-live postDrafting
Email to your listQueued
Text messageQueued

Before you go live

Expert call — Tue Jun 16Booked
Real terms signedRequired

Go-live: Thursday, June 18. Once your call's done and terms are signed, we press the button.

(In real life, this button is ours to press — shown here so you can feel the ending.)

The Mushroom Shop is live

The buy-in window is open. Thirty days — emails, posts, texts, Regulars.

Dumb prototype, on purpose · placeholder copy (the words are Samantha's call) · numbers illustrative ·